A baby diaper is composed of a lot of different ingredients and features. One of these ingredients is fluff pulp. Fluff pulp is a plant-based cotton-like material (cellulose fibers) that creates a soft filling in the diapers. It is placed in the absorbent core where it absorbs liquid to keep your child’s skin dry.
To ensure that the fluff absorbs the liquid quickly and effectively, it is treated through a chemical process called either ECF (Elemental Chlorine Free) or TCF (Totally Chlorine Free), which is also done to obtain the clean, white, and bright characteristics of the material.
Today, ECF is the most commonly used process for treating fluff pulp in the baby diaper industry. But to make our products even more gentle and as we see an increase in the demand to go completely chlorine-free, we have chosen to switch to TCF. Therefore, from March 2021 all of our baby diapers will not only be approved by the Nordic Swan Ecolabel and the FSC™ (Forest Stewardship Council) they will also be made with totally chlorine-free fluff pulp.
FSC™ (Forest Stewardship Council) is an international non-governmental organization dedicated to the promotion of responsible forest management worldwide. FSC™-certified products are made from raw materials from well-managed forests and responsible sources. The label’s traceability and integrity are upheld through stringent control measures, and by choosing FSC-certified products, you help take care of forests and the people and wildlife that call them home. To learn more, visit www.fsc.org.